Sunday, September 19, 2010

Android Mobile Continues Ascendancy


Android mobile has continued its rapid ascendancy in smartphone market share at the expense of Blackberry and iPhone. Meanwhile the new Windows Phone 7 has not yet been released.

The report by marketing research company Comscore showed that Android mobile picked up another 5% of the smartphone user pie between April-July 2010.

Over the same three months Apple dropped 1.3% while RIM continued its recent decline and dropped by 2%.

However the smartphone market as a whole is booming (11% increase between April-July 2010) thanks to the massive popularity of the Android and iPhone.

Some industry analysts believe that one reason why iPhone is losing ground to Android OS is because it does not have as many contracts with large network providers. The main network for Apple in the US is AT&T, while Android works over Verizon Wireless and Vodafone.

However the iPhone4 has only been out for a few months, and is selling very well, despite the data showing a faster take up of Android.

The next Comscore report will provide a much clearer view of the situation; after all the iPhone4 had only been out for one month when this report was compiled.

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