Wednesday, June 16, 2010

Google Android makes ground on Apple iPhone

The Android smartphone OS is currently beating its competitor the iPhone in terms of mobile traffic, according to research from the industry analyst Quantcast.

The last quarter has been a very profitable one for Google’s Android phone, though Apple’s iPhone still has almost two thirds of the total smartphone mobile traffic.

Yet Apple is seeing its market share being consumed by the success of devices like the HTC Incredible, the 4G Sprint Evo and the Motorola Droid.

Google is hot on the heels of Apple and now accounts for just under 20% of the smartphone market, a rise of roughly 12% over the year. That rise has conversely meant the market leader Apple has seen its share of smartphone traffic fall by around 8%.

The Blackberry OS, which is made by Research In Motion, has also taken a hit with a 1.2% traffic fall as have all other platforms by 2.9%.

However, at the World Wide Developer Conference (WWDC) recently held in San Francisco, Apple CEO Steve Jobs said that he couldn’t care less about mobile market statistics.

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