This week the Philadelphia Enquirer gleefully ran a story about the Apple 'cult' getting a taste of its own medicine.
The journalist witnessed a smug iPhone owner having an Android shoved in his face. The Google smartphone user wanted to show off his handset, which he felt to be superior.
The story is based around NPD Group market-research findings that Android smartphones are outselling BlackBerry and the iPhone, which is in third place.
Follow-up research (going into a cafe and asking people 'Android or iPhone?') seemed to bear out the theory, with one customer saying he preferred the large screen and the ease-of-use of the Android smartphone.
They all highlighted the flexibility of Android OS. "The heart of Google's strategy is to offer consumers choice, with the cool that comes with smartphones."
On the other hand the iPhone has suffered bad press due to the unreliable AT&T network and some design glitches.
However Macworld said Apple will not go down without a fight and has made some much needed changes to its app store. They include a 'Try before you Buy' feature, although this has not pleased all developers: "Some developers don’t think it’s fair that customers can buy a $3 app while laid over at an airport, then return it once they get home."
Meanwhile JKontherun said that the Android is due to have the largest smartphone market share by the year 2012. James Kendrick noted "Google is firing on all cylinders."
Trends would suggest that Google will have 75 million Android users in 2012 compared to 62 million users of ios4. Currently there are more than 20,000 Android activations per day. It noted that Google benefits from offering multiple handsets compared to this single iPhone design.
But Wired said there was still some work to be done on the Android. There are at least five things Google could fix including pushing for accuracy, i.e automatically correcting spelling mistakes.
No comments:
Post a Comment